OwenKessel Leo Burnett

ABOUT US

Our Belief

• We believe that creativity has the power to transform human behaviour.
• This business is about people, purpose and participation.
• We use storytelling to create participation between people and brands.
• We call it HumanKind (tm)
• Creativity has the power to transform human behavior.

This is the core belief of what we call HumanKind. It's not about advertising or brand propositions or selling products. It's about people and purpose. It's an approach to marketing that serves true human needs, not the other way around.

That's why everything we do for brands is designed with a human purpose in mind. A brand without purpose is one that will never be understood or embraced by people. A brand with purpose can be a true agent of change and transform the way people think, feel or act. A brand with a true HumanKind purpose can change the world.

Our dream is to be the best creator of ideas that truly move people - bar none.

SERVICES

Working at Owen Kessel Leo Burnett

Working here means having an intense interest in human beings and the things that make us do what we do. We dig deep to find the real purposes of brands and people because we know that once they're aligned they not buying and you're not selling. Working here is about passion and dedication. We love stories and we tell them whenever we can.

We love craft and we're always striving to find a few more minutes to polish work just a tad more. We're mad about participation and we want our clients to feel like they're part of one team with us, united. Together we create the magic that binds brands and people and lets them break through in a mad hyper-stimulated world.